Don't Get Snagged By A Fake Handbag
Free Sunglasses
Fashion Free Rolling.
- Don’t be a fashion consumer, start fashion free rolling.
- Do you want to spend next to nothing on your next pair Christian Dior sunglasses? Of course you do. Well in this guide, I will show you a few simple ways to make it happen.
- Top luxury brands like Gucci and Christian Dior usually hold around 15% to 30% of their original retail value. If you spend $400 on a pair of Gucci sunglasses, wear them throughout the summer and keep them in good condition, those sunglasses are still worth between $60 to $150. So big deal right? A small return but not much of an investment and certainly not free.
But what if you purchased those Gucci sunglasses on eBay for $99?
Now we’re talking value.
Even if your wore the glasses for the entire summer, those used Gucci glasses can still return your original $99.
But not on ebay.
Due to the high volume of new designer merchandise at great prices on eBay, used designer merchandise can not compete. But it can somewhere else.
Craigslist.
- Now Craigslist needs no introduction, most everyone with internet access is familiar with them.
And for reasons both personal and financial, not everyone has an ebay account nor do they shop online. Not everyone wants to wait for shipping. So free local want ad sites like Craigslist stay stuffed with bargain merchandise. The sites are easy to navigate and they are free. No sign up. No account needed. And it’s local so the buyer can get their merchandise that day. And because the overall volume of new merchandise on Craigslist is significantly lower than on ebay, used merchandise draws a better return. And it can be fast and simple to do.
- Here’s an example:
- I bought a pair of Gucci sunglasses a few years ago on ebay for $112, wore them for three months before I started to want a new style. With money being tight, I decided I would sell my glasses and use that money towards my new pair. So I took a few pictures and posted an ad on Craigslist. "Gucci sunglasses $80". I continued wearing them while my ad ran. Similar to someone driving around in a car with a FOR SALE sign taped to the window.
- After about a week I got a call from a potential buyer, met them at a nearby Starbucks and quickly sold the glasses for $80. I was content with the results. I bought a pair of Gucci sunglasses, wore them for three months, and recovered most of my money.
And then I started thinking. Maybe I could recover all my money on my next pair. So I trolled the pages of ebay with a different logic. Sure I was thinking style, but now I was also thinking about my return.
- My next pair I chose Gucci again and paid $109. Immediately after receiving the glasses, I posted an ad on Craigslist for “gently used” Gucci sunglasses $149, and I wore the glasses while my ad ran. I reposted the ad twice, and after three weeks I got a call, met the potential buyer at the same Starbucks, and after some entertaining bartering, sold the glasses for $115. Cool. I got to wear the glasses for three weeks and my whopping $6 profit covered my double espresso.
- At the time, with money being tight, this worked for me. I could continue wearing the Italian brands I love, without the wallet sting. That was the beauty. My ad was working for me while I wore the glasses. If I got a call great. If not, I still had the sunglasses I wanted. And with no real need to sell them, I could hold out for more money. Eventually someone would buy them. And then on to my next pair.
To recap: In those four months, I wore two pairs of Gucci sunglasses, a retail value of $800, for a meager $26. I was (almost) fashion free rolling. And with a tweak here and there, I knew I could eventually show a profit.
- So I continued to buy, post, wear and sell. Utilizing all these tools (ebay and Craigslist), while experimenting with different marketing techniques to increase my return.
And you can too.
Be a Fashion Free Roller.
- Some tips:
- 1. Make sure your merchandise is authentic. This is crucial.
The first thing a potential buyer will ask you is “are they real?” Every time.
Use the guides here on how to spot fake sunglasses.
And remember to research who your buying from. Use the tips here, along with
your own common sense and research, and you will be able to guarantee
your items authenticity.
And increase your returns.
- 2. Keep the glasses in the absolute best possible condition. Always store them in the case. Never leave them sitting around. Keep the lenses clean, and try to only use the dust cloth to wipe down the lenses. The more scratches on the lenses the less your return.
- 3. Buy a $3 eyewear maintenance kit. They come with an eyeglass screwdriver and some replacement screws. Sometimes even the best brands will loosen a bit over time. If a screw becomes loose, use the screwdriver and keep the screw tight. It takes a few seconds to do. Because a loose pair of glasses or a pair missing a screw will greatly lessen your return.
- 4. Keep everything your sunglasses come with. If you buy from reputable
dealers on ebay, every pair should have a case, dust cloth and usually the factory
paperwork. Every piece of these accessories should have the brand name on them.
Reselling your glasses with all these things will bring a better return.
- 5. Always use these four points in your ad. Brand, model, price,
condition. The model/brand information is located on the inner arms of the glasses.
- Example: Gently used Gucci sunglasses 1825/S $99.
- 6. Avoid background clutter in your pictures. Shoot against a solid white background if your can. Show different angles. The more pics the better.
- 7. Study your local Craigslist pages. See what used luxury merchandise people are selling and for how much. Then compare to the new products on ebay. I learned that in Las Vegas, Gucci and Christian Dior were the most popular, and brought a solid return.
- 8. Prey on the ebay auctions. Take advantage of reputable sellers
dropping prices on items to drive traffic to their other listings and stores. Some sellers
use .99¢ auctions to drive traffic to their store. You can score some incredible
deals from them. Last season, a friend won a pair of Gucci 2971 sunglasses for $51 on ebay!
Another won a pair of Christian Dior Escrime sunglasses for $66! Not only could they
recover all of their money but they could turn around and make a profit with either
pair.
Find sellers that will gamble with you. These opportunites are available on eBay if
you look, and have the
bidding arsenal to win.
- This is just a foundation to work with. Twist tweak and experiment with these
different techniques and strategies and see what happens.
Now get going and become a fashion free roller.
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